With the new system Google says the comments “you care about” move to the top. Google knows what you care about. Got it?

When leaving a comment on YouTube, it’s now possible to choose if it post the message on Google+ as well and whom to share with it. Further, YouTube now offers the possibility to use rich text, by adding tags such as bold, italics and you’ll add some style to the comments.

Adding URL’s is possible as well. Outside links will appear as such, while YouTube video URL’s will show as a link using the title of the video. Comments can be edited or deleted completely, while now it’s also possible to disable reshares and replies. Video owners are provided with tolls to review comments before they’re posted and can block certain words, they can also auto-approve comments from certain fans. There are plenty of people, including those providing with videos that aren’t pleased with Google’s move.

This is Google’s effort to trim out the useless comments, the trolls and to force some quality on to the YouTube comments.

Event parrot works much like the @magicrecs account that recommends tweets and Twitter accounts to its followers through the direct messages.

It says “Follow me to receive the direct messages that help you keep up what’s happening in the world.” Users who follow the account have received direct messages about international and national news, repackaging tweets from news outlets.

13,500 users have trusted that so far, and that number is growing fast. It’s impossible to know for sure if Twitter is actually behind the account, but it seems to be a real possibility–though @eventparrot has yet to be verified like @magicrecs.

Assuming @eventparrot is a Twitter experiment, it shows the company is hard at work developing ways to increase and retain its user base as Twitter’s initial public offering looms.